AI Product Photography Prompts for Online Sellers
If you're an online seller, you already know the truth: your product photo is your most important salesperson. A bad photo means no sales. A great photo means you can't keep up with orders. For years, great photos meant expensive studios, complicated lighting, and professional photographers.
Not anymore. AI is changing the entire game. You no longer need a $5,000 camera setup to get a $5,000 product shot. You just need the right prompt.
But this isn't just about creating images from scratch. The real power for sellers is using AI to take your existing, simple product photos and turn them into stunning, professional masterpieces. This guide will teach you both methods: creating the perfect clean background and building a virtual lifestyle studio for your products.
(This is an advanced topic. If you're new to AI, we recommend starting with our Best AI Image Prompts for Beginners guide.)
The Amazon Style Product Photo (White Background Aesthetic)
The single most important photo for any e-commerce store (Amazon, Shopify, Daraz) is the main image: your product on a pure white background. This look is clean, professional, and removes all distractions. In the past, this required a special white lightbox and careful editing.
Now, it's a two-second job. The best way to do this is not to prompt it from scratch. The best way is to use an AI Background Remover tool.
The New AI Workflow (2 Steps):
- Take a Simple Photo: Place your product on a plain, well-lit surface (like a table) and take a clear photo with your phone.
- Use an AI Tool: Upload your photo to a tool like Canva or Clipdrop and click the Background Remover button. It will instantly cut out your product and place it on a perfect white background.
How to Fix Bad Shadows (The #1 Problem)
The biggest problem with AI cutouts is fake-looking shadows. A product floating in white space looks wrong. You need a subtle shadow to ground it.
After removing the background, use a prompt to add a new, realistic shadow. Use these keywords in your AI editor (like Canva's Magic Edit or Photoshop's Generative Fill):
add a soft, natural drop shadow under the productcreate a gentle reflection of the product on the white surfacerealistic soft shadow, 45-degree angle, diffused lighting
Lifestyle Product Prompts (Creating a Virtual Studio)
This is where the magic happens. A white background is necessary, but lifestyle photos are what sell the product. These are the photos that show your product in a beautiful, real-world setting. This used to be the most expensive type of photography.
Now, you can do it for free without leaving your desk. This technique is often called Generative Fill or Image-to-Image.
The Virtual Studio Workflow:
1. Start with your product already on a white or transparent background (from the step above).
2. Upload it to an AI tool that supports this, like Canva (Magic Edit) or Adobe Firefly.
3. Position your product where you want it on a blank canvas.
4. Select the empty area around your product.
5. Use one of the prompts below to "fill" the background. The AI will build a realistic scene around your product, matching the lighting and shadows.
Base Prompts for Your Virtual Studio
Use these prompts to fill the background around your product:
For Skincare, Makeup, or Jewelry:
A clean, white marble bathroom counter, with a small green plant and soft, diffused window lighting.
A product resting on a black silk cloth, dramatic studio lighting, minimalist, luxury aesthetic.
A minimalist shot, product resting on a simple stone pedestal, plain pastel background, soft focus.
For Kitchen Products (Mugs, Utensils):
A rustic wooden kitchen table, bathed in warm morning sunlight, with coffee beans and a newspaper blurred in the background.
A clean, modern kitchen counter, white quartz, with a blurred background of a subway tile backsplash.
For Gadgets & Tech:
A minimalist wooden desk, a laptop and a small plant in the background, clean, professional office environment.
A dark, moody setup, product on a polished concrete surface, a single blue neon light in the background, tech aesthetic.
20 AI Prompts for Clothing & Apparel
Clothing is different because you're often generating the model or mannequin as well. These prompts are perfect for creating "inspiration" shots or even main product images. Note: AI can be inconsistent with faces, so often "faceless" prompts work best.
Ghost Mannequin & Flat Lays (Clean & Simple)
These are best for a clean, uniform store look. They focus on the product's shape and design.
A perfect 'ghost mannequin' shot of a white cotton t-shirt, 3D, on a pure white background, studio lighting.
A 'flat lay' photograph of a folded blue denim jacket, on a rustic wood background, commercial photography.
Invisible mannequin shot of a black hoodie, hood up, high-detail fabric texture, plain gray background.
A pair of high-end leather boots, standing, on a white background, soft drop shadow, 4K product shot.
A 'flat lay' outfit: a gray sweater, dark jeans, and brown boots, arranged neatly on a white floor.
A close-up, macro shot of the stitching and fabric of a high-quality linen shirt, showing texture.
A luxury handbag, studio lighting, on a white background, no mannequin, hyper-detailed, 8K.
A children's clothing set, 'flat lay', a small shirt and pants, pastel colors, on a soft white rug.
A single high-top sneaker, side profile, floating, on a white background, clean, minimalist, 4K.
Ghost mannequin of a silk dress, flowing, as if in motion, studio lighting, gray background.
On-Model & Lifestyle Shots (Inspiration)
Use these to show your clothing in a real-world context. AI can be inconsistent with faces, so often "faceless" prompts work best.
A faceless model wearing a black hoodie, street photography style, in a neon-lit alley, cinematic.
A lifestyle shot of a woman wearing a long summer dress, walking in a field of sunflowers, golden hour lighting.
A professional studio shot of a model, faceless, wearing a stylish gray business suit, standing, plain background.
A close-up shot focusing on a white sneaker, person is stepping in a puddle, city street, splash, dynamic.
A group of friends (faceless) wearing matching custom t-shirts, laughing, at a music festival, sunset.
A model sitting on a subway, wearing urban streetwear, candid, 35mm film grain aesthetic.
A fitness model (faceless) wearing a sports bra and leggings, mid-run in a park, morning light.
A man wearing a winter jacket, on top of a snowy mountain, looking at the view, back to camera, cinematic.
Best Free AI Tools for Sellers
You don't need expensive software. Here are the best tools that solve the specific problems of an online seller.
- Canva: This is our #1 pick for sellers. Its free version is powerful. It has an excellent Background Remover and a Magic Edit (Generative Fill) tool. This is the perfect all-in-one Virtual Studio for creating lifestyle shots from your phone photos.
- Leonardo.Ai: This is the best free tool for generating inspiration images from scratch. Use this to create the clothing/model shots or to get ideas for your Virtual Studio backgrounds.
- Adobe Firefly: This has the most powerful Generative Fill in the world. If you have an Adobe subscription, this is the professional's choice for building scenes around your products.
FAQs
How do I make perfect AI clothing shots?
The key to perfect clothing shots is consistency. Choose one style for your store. The ghost mannequin or flat lay prompts are best for this. To avoid a fake AI look, use photorealistic models in your AI tool (like Alchemy Photorealistic in Leonardo) and add keywords like high-detail fabric texture, realistic clothing folds, and no plastic look.
How do I fix the product shadow issue?
This is the most common problem. First, always use an AI Background Remover to get a clean cutout of your product. Then, when you place it on a new background (even a white one), use an AI Generative Edit tool to add a new shadow. Use a simple prompt like add a soft natural shadow under the product. This grounds the product and makes it look 100x more realistic.
Can AI generate a photo of my exact product?
No. You cannot (yet) type a photo of my red leather handbag and have the AI generate your exact product. AI is for generating new things. The best workflow is to take a real photo of your product, remove the background, and then use AI Generative Fill (like in Canva or Firefly) to build a new, professional scene around your real product. This gives you the best of both worlds: your real product in a perfect AI-generated setting.
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